

You give the yokels far too little credit. Quite a few of them are convinced it is the liberals who want to means test away their quality of life and expose them to the predation of foreign markets.
And they’re often right. DLC liberals were perfectly fine with Midwestern deindustrialized, education privatization, military expansion, and corrosive financialization. The problem is that they’re boxed in, with nowhere to go. Conservatives ensconced them in a media monopoly, screaming a partial truth - that liberal business interests have fully compromised their wing of government. That’s made selling “we’re all you’ve got” an incredibly powerful message on the right. Even as the Congressional paymasters tip both parties generously.
It’s terrible primarily because of risk of concussion and other injuries.
Also, because being - for instance - basketball height is hard on your body as you get older.
But telling LeBron James that he’s overweight and he’s going to die if he doesn’t lose weight does nothing of benefit. He’s not going to get any shorter and he’s not going to retire just so he can give up a professional’s career requirements.